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Category: Innovating

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Most customers feel that organisations are solely responsible for all their service failures. However, organisations feel that customers must take some of the blame when it comes to service failures. How do I support this argument as an organisation?

Asked By: danellle92
Category: Innovating
Tags: failure, service

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One of the biggest challenges for small enterprise is to keep abreast of marketing and sales, social media and advertising. What is the most effective way to handle this?

Asked By: Veronica_Stephens_facebook
Category: Innovating
Tags: advertising, Marketing, sales, small enterprise

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We supply real fruit smoothies to the hospitality industry. We are struggling to get potential customers to choose our product above those of our competitors who sell artificially flavoured products. Please help.

Asked By: SoSmoothies
Category: Innovating

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How do I ‘push a prospect off the fence’ without an outstanding or unique product? How do I differentiate myself from competitors whose products are similar to mine?

Asked By: User
Category: Innovating

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